The Strategic positioning of Visa Direct and Mastercard Send

The two key card network players continue to transform. Yesterday, I put the spotlight on Pismo, a modular core banking provider with global outreach that was acquired by VISA one year ago.

Revolutionizing Core Banking: How a Brazilian family-built Pismo and sold to Visa

Today, I am putting the spotlight on the two big card networks positioning from behind-the-scenes payment infrastructure into branded consumer-facing solutions: Visa Direct and Mastercard Send.

This shift represents a strategic pivot that has significant implications for the payments ecosystem. Are you aware of these deals?

• X platform will integrate Visa Direct into X Money wallets. This collaboration enables secure and instant funding of X Money accounts, which are linked to debit cards and bank accounts.
• Visa Direct powers Revolut’s business customers across 78 countries in over 50 currencies. This partnership enhances payroll and contractor payments globally.
• Mastercard Send powers Jack Henry’s Rapid Transfers service, enabling near-real-time money movement between accounts.
• Mastercard Send has partnered with Nuvei Corporation, a leading payment technology provider. This collaboration integrates Mastercard Send into Nuvei’s platform, enabling businesses across diverse industries to offer fast and secure payouts to their customers.

Origins as Backend…